Saturday 10 September 2016

Bauer Media

Bauer media

Bauer media own many well known brands, some these include :
  • 4 music
  • absolute radio
  • bike
  • bird watching
  • the box
  • car
  • empire
  • garden news
  • grazia
  • radio hallam
  • heat
  • kiss fresh
  • kiss fm
  • kisstory
  • kerrang
  • magic
  • mojo   
  • Q
  • rock fm
  • the hits 

Q Bauer media

Q magazine is an alternative magazine, it is published by  Bauer. It is published on a monthly basis .The first copy was published October 1986.  Q has a target audience of 30-40, it is for an older generation who want a more sophisticated magazine that talks about the music, and this gives them more of an edge for their target audience than kerrang. It covers a wide range such as music, films, television and games. It includes things such as interviews with popular music artists and album reviews. Sometimes Q does come with promotional gives such as CDs. It has higher standards of photography and printing which makes it more appealing to its audience.
Q also holds awards every year. Q also had a radio station which was based in Birmingham next to kerrang however, Bauer decided to have the station available online via dab. It is also available on digital TV. Q does also own a television channel called Qtv. The price of the magazine is £3.90, because the target audience is for an older generation and better quality it allows Q to charge more it for it. 
it appeals to 30-40 year olds however, it has been shown to not be as appealing to as many  woman of this generation. Q can be subscribed to; however it doesn’t have any smart phone apps to read the magazine online.  It does have forms of social media such as twitter, Facebook and a website. It also has an Instagram page.  


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